Monday, 3 May 2010

Advertising v Allocation Part 2

After the enthusiastic response to this post last week I thought I had better finish what I started!!!

The first installment of this post can be found here.

Let's get straight to it!

Bobbi Brown
Best Sellers:
Bronze Shimmer Brick
Black Gel Eye Liner
Staff swear by:
Under Eye Concealer  -'the secret to the Universe'

Diorskin Nude Loose Powder Foundation
Staff allocation taken up with:
HydrAction Deep Hydrating Intensive Mask - 'can't live without it'

Creme de la Mer
Worldwide bestseller:
60ml pot - original CDLM
Should be:
The Cleansing Fluid - 'takes everything off'
SPF30 Protecting Fluid - 'a must have'

Youthtopia Serum
Staff fave:
Calm to Your Senses - 'my favourite smell in the World'
Never a Dull Moment Scrub - 'keeps me looking alive'

Hero products:
Creme de Corps
Lip Balm No.1
You should try:
Creme de Corps Milk and Honey Body Polish - 'silky smooth skin saving scrub!'
Gardenia Shower Gel and Body Lotion - 'has to be smelt to be believed' (it DOES smell divine)

Giorgio Armani
Known for:
Luminous Silk Foundation
Try instead:
Face Fabric Foundation 'needs no primer and can  be applied with a hair brush'
Rouge d'Armani - Rouge 400 'packs a punch of colour'

Touche Eclat - best selling beauty product in the world
False Lash Effect Mascara
Staff suggest you try:
Lip liner - Dessin Des Levres - 'smooth, soft great colour'

Best sellers include;
Genefique - the new bestseller
Deficils - oldy but goody
Juicy Tubes -turned lip gloss on its head
Staff recommend you try:
Flash Retouch - new highlighter in No.4 'a charged-up Touche Eclat'
HydraZen Eye Cream - 'a must-have' 'you have to try it'

And finally....

Bestsellers on counter include:
Nail Varnishes and Lipsticks
Staff recommend you try: (if you make-up addicts haven't already)
Sealing Gel - '100% Waterproof - will not budge'
Liquid Metals - 'once you start hard to stop'
And coming soon - Light Liquid Foundation - 'benchmarking our entire range' 'setting us up from bases onwards' 'have to be tried'

Hope it gives you something to try!

Pictures stolen (as usual - with permission) from Michelle George


  1. I've loved these posts, more please!

  2. Love, love, love!

  3. These two posts are my very favorite of yours. I'm working my way through very slowly. I don't know who else you could choose, but I would love to see more of these!